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The key purpose is to sponsor brands through various types of digital media. When one talks about digital marketing, it pretty much extends beyond just internet marketing! In fact, is also takes into account mediums that do not oblige the use of the internet. That comprises cell phones, social media marketing, search engine optimisation, search engine marketing, as well as any other type of digital media.

Most professionals consider that ‘digital’ is not as simple as it seems. A prerequisite is that an entirely novel approach to promotion and a novel understanding of customer behaviour is required. For instance, it requires companies to examine and compute the worth of tweets on Twitter, downloads of apps on mobile devices and the worth of likes on Facebook.

Here are few of the Digital Marketing Companies in Noida

1. Digitalabs

Digitalabs is a digital marketing agency that endorses the fact that the digital world is continually evolving. They pretty much aim for the same. The company was established in 2010. At Digitalabs, the management gives precedence to performance and not simply the age. They are working with the top national and international brands. Approach them if you believe in constantly evolving with the digital world!

2. Digital360

This Digital Marketing Company, as its name suggests, has a whole solution for any and every digital branding purpose. They make certain to supply the client best branding solution with all needed support and assistance. They develop the digital marketing solution customised, keeping the need of the client in mind. Packages offered meet both the budget and need of the client. They also understand the rising competition of online branding and for the same; they present a range of online branding solutions that will totally help to attract potential customers. With this, the ultimate objective of increasing the business can be easily met! Contact them if online branding is what you want!

3. Blue Digital

Blue Digital is a digital marketing agency. They have an excellent team of trained professionals and are very good at what they do. They survey the latest technologies and are always up for any challenges posed to them. If you are looking for a digital marketing firm that can present you a comprehensive package in terms of design, development as well as marketing, go for them. Blue Digital is one firm that has always stood in the time frame and provided excellent solutions every time. They are very professional and quick with their execution. Some of their specialities are Content Writing applications like CRM systems, Pay Per Click Management, Brand Reputation Management and any complexities to aid their clients worldwide.

I am Rohit Bisht, an expert in Sales and Industrial Marketing. I seek information about the latest trends in the market and provide necessary updates about the same. If you want to know more about Digital Marketing you can follow me and read the articles on related topics.

Article Source: http://EzineArticles.com/expert/Rohit_Bisht/2319568

When we use the word “Digital Marketing”, we are actually referring to online marketing efforts from a brand. Therefore, if you are asking what is Digital Marketing (DM), here is your answer:

This is a practice in Business through which advertising messages are delivered through online channels such as websites, mobile apps, search engines, social media and emails. It helps a brand generate interest in their products among their consumers.

Though DM started gaining popularity in the year 2000. In the last couple of years it has revolutionised marketing communication. In a real sense:

It is brand messaging (Advertisements) delivered through electronic channels such as Television, Radio, Internet etc. Electronic channels generate, store and transmit data in the series of the number 0 or 1.

Therefore, it can happen both Online and Offline.

If the above is true, then it existed ever since Guglielmo Marconi sent first wireless signals in 1896.

Isn’t that crazy!

However, the simple definition of DM does not say enough about the practice of digital marketing in today’s world.

This meaning is useless as technology is just the enabler of digital marketing. So let us understand what exactly digital marketing is?

What is Digital Marketing in Today’s Context?

In today’s context, it is a set of interactive marketing promotion activities which are done online. These activities help an individual or organization reach its target audience and achieve its business & financial objectives.

Therefore when we say digital marketing, we are essentially referring to Online Digital Marketing.

The other form of DM is offline digital marketing, which happens on other electronic devices such as Radio or Television.

I know you are not here to read about radio or TV, so I will spare you (though I have invested millions of dollars on Offline marketing during my career).

Going forward in this article when I say “DM”, I am actually referring to “Online Digital marketing”, as that is what you intend to read here, right?

It is a set of marketing activities and not just one activity.
It is Interactive and not just one way. It enables two-way communication and is much more engaging compared to the other marketing methods. Interactivity is what distinguishes it from advertising on Television, which is also electronic but not interactive.
It happens online. What it essentially means is that the activity is carried out on the Internet or telecom networks. Though it happens online, it can empower both the virtual or offline world. An example of DM in the virtual or online world is email marketing or social media marketing or search engine marketing. In the colloquial sense when we say digital marketing we refer to virtual or online marketing only. An example of this in the offline world is the use of tablets to showcase product offerings at a retail store.
It helps an individual or organization. It is useful not only for large companies but also for individuals as well, unlike TV or newspaper advertising. One can take advantage of digital advertising on small budgets as well.
It helps reach and engage the target audience. It is focused, and one can use multiple targeting methods to reach their audience.
It helps achieve business and financial objectives. It is measurable & ROI driven. It helps achieve business & financial goals.

I hope this helps. Let me know if you need any further info!

If you need more information, see Why You Need Digital Strategy in 2017 & 2018

Article Source: http://EzineArticles.com/expert/Avinash_Chandra/2462580